Inbound Marketing: One Business Doing it Right

by tomallinder on August 22, 2010

real estate in ashe county north carolinaI often look at local businesses and how their websites perform. I have actually had a hard time finding sites in Ashe County, NC that are even ranked in Alexa let alone have a good ranking. I have found one though…

Ashe High Country Realty, located in downtown West Jefferson is a very “findable” website. They also have a blog which is a great way to drive traffic to a website. They even have a Twitter account!

Ashe High Country Realty rates a 92 on HubSpot’s Website Grader and an Alexa Ranking of 1,256,933 which is pretty good.

Looking at nearly all of the other real estate sites around the local area, it is no wonder that AHCR is ranked #1 on Google for the search term “ashe county real estate”. There are currently 82,100 results on Google for that particular term.

How is your website performing? In the links above, I have given you a few tools to go and have a look.

{ 2 comments… read them below or add one }

Vivian Miller August 23, 2010 at 11:43 am

Thanks. This endeavor has cost me long hours of after hours working in my pj’s, and enough money to retire on. Thank you for the advertising, as it is always good to know someone out there is looking at you. !!

Hope this brings you some business. :)

Vivian Miller / Owner, Ashe High Country and SEO of http://www.ashecountyrealestate.com … perhaps I can use your help sometime in other ventures that I may take.

Again thanks.

tomallinder August 23, 2010 at 12:44 pm

Vivian, I have talked to a number of businesspeople in the local area. Nearly all of them seem to think that marketing their website is a waste of time.

The purpose of the article was to make a point. Your site scores a 92 on the website grader. The average Ashe County business (and I have run a lot of them through the website grader) website score is around 20.

There are just a few little things that people can do that will greatly improve their website ranking.

Another point is this: If your business is only local in nature, then fine, don’t worry about it. But, a lot of Ashe County businesses can market themselves outside of the local area. But, if their site is not findable in search engines, then they are missing a great opportunity.

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